Social media, Twitter has been paid by coca –cola for creating a custom- made emoji. In fact, it has become the first company to pay twitter for creating an emoji for its #shareacoke test campaign.
Under the concept, if one will use a particular hashtag, a custom- made emoji automatically shows up his tweet.
Although, this is not the first time any company is making its emoji. Earlier, also companies like Star wars and Dominos had used such hashtag.
