Boy Browsing, that amazing everyday experience of girls checking out hot boys with a bestie, finally gets its own name in a fun new film by India’s leading dating app TrulyMadly.
The new film can be viewed online and on TV and is part of TrulyMadly’s ongoing Bestie campaign, which highlights how the dating app is available round the clock, like a girl’s bestie, to point out all suitable boys for dating.
The street casted film features real girls in real life situations – from college classrooms to office meeting rooms, at a house party, in a mall, even at home peering at a male visitor through a window.
From high-fiving each other when a look is returned, to hiding in the balcony lest the guy might see them checking him out, the film captures every fun and lighthearted nuance of checking out boys with your bestie in situations every single girl can relate to.
Sachin Bhatia, CEO and Co-Founder of TrulyMadly said, “Girls love checking out boys with their besties, so we thought of finally giving this behavior an appropriate name – ‘Boy browsing’ – with our first TV and online film”.
