PHICOMM enters India with Passion 660
Today PHICOMM which is China’s leading provider of telecommunication equipment, terminals, and services entered the Indian telecom market by launching Passion 660, an LTE Android Smartphone which is based on a Qualcomm Reference Design by Qualcomm Technologies Inc. (QTI). This device has a 5.0 inch IPS LCD display with 1920 x 1080 pixels resolution (FHD) and is powered by a Qualcomm® Snapdragon™ 615 processor with 4G LTE.
With a 13-megapixel rear-facing camera with LED flash and a 5-megapixel front-facing camera and 84 degrees of angle, capturing life’s precious moments would become easier. With PHICOMM’s own EXPECT 5.0 UI, Global 4G Roaming support and its unique pedometer, PHICOMM Passion 660 offers consumers a dream like technologically advanced device aimed to enhance their mobile experience.
The most interesting feature of the device is that it has two Sim card slots out of which one is mini and one is for nano Sim card and if one does not wish to use two Sim cards then they can use the micro slot for SD card and expand device’s memory. PHICOMM Passion 660 will be available for sale exclusively on www.amazon.in. from 9th June onwards for INR 10,999/-
Key Highlights
Global 4G Roaming Support:
PHICOMM Passion 660 will seamlessly allow you to stay constantly connected. Qualcomm Snapdragon with 4G LTE offers high-speed connectivity that allow consumers to share their content, browse, game and more, around the world.
Slim, light, and stylish
Passion 660 is only 7.3mm thick with weight as a feather. The device is one of the thinnest and lightest 4G smartphones available in the region. It has stronger structure on one piece metal body, seamless back cover by unibody process and decoration of metal frame.
Advanced technology
PHICOMM Passion 660 exhibits professional pedometer along with gesture recognition. The pedometer is one of the best features of the smartphone which enables one to track how much you walk in a day and also the calories burnt! The built –in step-counter sensor does not require GPS & Network and it has 166 times power saving Capability as compared to a Software Solution.
Gesture recognition enables you to access the functions of the phone with hand gestures, making the smart phone a futuristic gadget. Passion 660 can also record your altitude by the built in barometer. When taking a picture, you can use Geotag and Barometer to record your 3D position (That means your latitude, longitude and altitude of your position).
Crystal Clear conversations
PHICOMM Passion 660 employs 2 microphones to enable noise cancellation and suppression using Voice+ technology.
Camera
The 5.0” FHD IPS screen at 441ppi gives an excellent colour reproduction and contrast. A 13 MP rear camera, armed with IMX 214 sensor from Sony and a 5 MP BSI front camera with super wide view angle (84 degrees) guarantee that your photos will look brilliant with amazing colour and outstanding details whatever taken in a bright or a dull background. The built in memory (2GB RAM/ 16GB ROM) can be additionally expanded up to 64GB via SD card.
Still features:
Auto Focus,
Top to Focus,
Exposure Control,
Burst/Zero Shutter/Panorama/Anti-shake Mode
Time Mode
Multi Face Detection
HDR Photos
LED Flash
6x Zoom
Geo Tagging Photos
Video Feature
1080p Full HD Video Recording
Take Still Pictures While Recording
Geo Tagging Videos
6x Zoom
During the event, we spoke to few bloggers and got to know their views about the device:
“I am a gamer. So, I really like the video quality and the design of the device because it makes the grip easy. Also, it weighs only 110mm which is the least in the market right now.” says Manav Saxena.
“Well, I am not much impressed with the device. In past, a lot of such smartphones have been launched at lower range but with same features. I do not think people would pay INR 6,000 more for Barometer.” says Saurav Subhdarshi.
“I really like the camera. It has good focal length with camera angle of 84 degree which enables the user to capture multiple faces together. However, the range is something which might not appeal to the users since a lot of mobile companies have introduced the same features in lower ranges.” says Rahul Gupta.
“What this device offers different is the ability to click picture during the video recording. However, there market strategies seems to be weak and they have not even announced how they are planning to introduce it over Amazon.in which can effect their sales.” says Mayank Sharma.
“This is the first time that I have heard a device giving the feature of using a Sim card slot as a memory card slot. Phones these days are not offering memory on phone so this is a good way.” says Abhishek Tiwari.
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