Eicher Motors Limited, announced the release of it’s Royal Enfield Motorcycle at at the Gaikindo Indonesia International Auto Show (GIIAS) 2015 in Indonesia.
Indonesia is considered the World’s second largest motorcycle market
It is planning to open an exclusive dealership in Jakarta in partnership with PT Distributor Motor Indonesia. Eicher hopes this partnership will build their capability in being able to pioneer the South East Asian market.
Royal Enfield is hoping to capitalize on its motorcycling history of exploration and adventure to encourage more Indonesian riders to ride out on their bullets to explore. The country has an established riding community and culture.
