Honda Amaze sets Guinness World Record
Honda Amaze becomes the newest member of the Guinness World Records by registering itself for the longest journey made by a car while remaining in the same country. The car traveled 23,800km across the length and breadth of the country and culminated their journey on November 9th 2014, in New Delhi.
The journey began in Jodhpur on 15th of September 2014, and for almost two months, the car traveled through mountainous terrains, coastlines, flat highways, congested city roads and the interiors of
India. It crossed more than 400 towns on its way and made pit-stops at the major cities. The Amaze explored every corner of the country in just 55 days.
Honda Amaze: Ordinary is out, Amazing is in.
Speaking on the occasion, Mr. Hironori Kanayama, President & CEO of Honda Cars India Ltd, said “We are happy to announce that Honda Cars India has added yet another milestone to its journey by entering The Guinness World Records™ for the Longest journey by car in a single country”.
He further added, “The drive through various terrains is testimony to the durability, quality and reliability of Honda Amaze. These qualities have found their way into the Indian market and the car has
garnered excellent response from the customers.”
Guinness World Records Achievement for Honda Amaze for the longest drive in India
Honda’s ‘Longest Drive through Amazing India’ has been extremely successful in creating a buzz around the Amaze. The drive saw participation from the new and existing customers of Honda Amaze as they joined the travelers at various stages of the journey. Honda dealers also showed immense enthusiasm and hosted the travelers in various cities.
And the fun doesn’t end there, the drive would be followed by a web-episode which would take us to the unexplored places of India and the show would be hosted by the well-known author Chetan Bhagat. Along with the travel to uncharted places, the episodes would also have a contest where people would be asked to post stories or photos about their experience of revealing the unvisited places of India. The short-listed candidates will further get a chance to travel and explore the remarkable places of India.
(R-L) Jnaneswar Sen, Shigeru Yamazaki, Hironori Kanayama with record making drivers- Bunny Punia and Shantonil Nag
The campaign was held to celebrate Honda Amaze reaching the 100,000 units sales milestone, which is the far the fastest in the history of Honda Cars India Ltd. First ever diesel variant car, Honda Amaze is powered by 1.5L i-DTEC diesel engine and 1.2L i-VTEC petrol engine and continues to be a perfect package which embodies the best of Honda’s technologies to deliver effortless driving, fuel-efficiency, spaciousness & safety.
The most selling car of the year- Honda Amaze
Honda Amaze continues to have a strong sales momentum in the market and has lot of sales potential with Honda’s expanding dealership network which is expected to go up to 230 outlets in 150 cities by the end of 2014 – 15. The Honda Amaze was declared as the “Car of the Year” and “Compact Sedan of the Year” by leading automobile magazines and has clinched 12 major automobile awards in 2013 – 14.
